El Pinar by Olivia Camarena CerveraThe immense wealth left behind by the Henequén (sisal) era in Yucatán between the 19th and 20th centuries is evident not only in Paseo de Montejo but also in much of the surrounding area. In this zone, once a country residential area on the way to the neighboring town of Itzimná, there are still some “Casonas” or mansions that stand out for their unique presentation.


Of all the mansions, El Pinar may be one of the most remarkable; if you’ve seen it, it surely caught your eye: it looks like a cotton candy pink-dollhouse, straight out of a fairy tale. In Mérida, long before Barbie-mania took the world by storm, El Pinar and its distinctive, striking tower rose towards the sky from Calle 60.


Who owned this pink mansion?

El Pinar, built between 1898 and 1904 at the end of the 19th century, remains a captivating mystery when it comes to its exact design authorship. However, this mansion was constructed using plans and materials brought in from Europe, as was customary for families that owned Henequén haciendas at the time. 


Serving as a family home from its early days, it first belonged to the Peón de Regil family, then the Peón Rosado family, and later served as the office of the honorary consul of Austria before being bought by the Molina Casares family.


Tour around El Pinar

For years, locals and visitors have gazed upon this picturesque construction, wondering about the secrets and marvels hidden within its interior. As it was a family residence, very few had the chance to explore it. However, after the passing of its last residents, Mr. José Trinidad Molina Castellanos and his wife, Mrs. María Lucía de la Concepción Casares Espinosa, their children decided to open it to the public. Now, in addition to serving as a venue for private events, El Pinar is available as a house museum, offering guided tours that affectionately and meticulously unveil the building’s history and the stories of those who once lived within its walls.



 El Pinar exterior by Olivia Camarena CerveraUpon scheduling your tour (as they are only available by prior reservation), you’ll discover that this extraordinary residence, the protagonist of countless dreams, has been an integral part not only for the families who once resided within but also for our city’s daily life. From its lovely gardens to the top of its tower, El Pinar welcomes you with open doors to dazzle you with its architecture, history, and decoration.


El Pinar 1904 
Private guided tour, 45 to 60 minutes
Rate: $200 pesos per person, for 1 to 10 people
Outdoor photos are allowed with cell phones only
By appointment only
Tel. 999 380 7794 
[email protected]
IG: elpinar_merida


editors letter - july 2023


By Alicia Navarrete
Communicologist born circumstantially in México City, but who says “uay” since 1985. Life has allowed me to see the world, which in turn has allowed me to discover how much I love the place where I live


Photography by Olivia Camarena Cervera, and Yucatán Today for use in Yucatán Today.

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